Friday 3 July 2020

PERFECT YOUR SEARCH TRAFFIC WITH THESE SEO TECHNIQUES


We are leading Best SEO Company in Lucknow, We at confoundingsolutions provides you the best assistance for SEO service at affordable cost to grow your Business.

The question of the day is how to get traffic for your website?

There are millions of people around the globe who seek informative content which in turn is your trump card to increase website traffic fast. Recently HubSpot surveyed that 80% of website traffic commences with… with… with… with search query!



Simple yet unknown- Search query is the web to attract traffic. Hence Search Engine Optimization (SEO) is crucial. Follow essential SEO techniques to drive traffic such as stay updated with Google’s changing algorithm, keep with your research and continue experimentation.

confoundingsolutions is a best seo company in Lucknow offering guaranteed traffic, sales & leads from Seo (search engine optimization). 

Here are some surprising stats: every day nearly 3.5 billion searches are conducted on Google;

78% of people in the U.S alone search for products on the web before purchasing;

75% of users don’t bother to check beyond the first page while searching on the web;

Leads that come from a search have a 14.6% close rate as compared to 1.7% from elsewhere (print or direct mail advertising).

Now that the worth of SEO is crystal clear, it’s time to unleash latest SEO techniques 2020 so check the list below:

1.SEO AUDIT

Audit refers to a structured analysis of any event, financial matter or results to know your high and lows. It helps you understand your faults.

To drive massive traffic to your website it’s recommended to conduct an SEO audit whereby you examine your site performance, rectify your faults and lay down a strategic plan.

There are companies that drive traffic to your website by carrying out an SEO audit on your behalf. However, it’s better if you take the SEO auditing task in your hand.

Before your SEO audit check that:

Your website pages have SEO meta titles and description
Each page is optimized for SEO keywords
Your website URL is optimized for Search Engine
Each page cum blog is properly formatted
All the images have keywords in their ALT tag
You are using links in your content
You optimize heading tags to get more traffic
You incorporate metatags in your headings as it invites more traffic.
Secret Tip: For a great SEO audit try Quick Sprout.

1- USER’S NEEDS

Think of yourself as a big data compny, say, for instance, Google. Search, learn and provide what your users want because that is the most advanced SEO technique 2020.

Feedback from customers, therefore, carries any, say, for instance, Google. Search, learn and provide what your users want because that is the most advanced SEO technique 2020.

Feedback from customers, therefore, carries so much value. It helps you create content that attracts more viewers. ‘Customer is the King’ is true in the sense that it is he who decides which article, product or concept gets funded.

Buzzsumo, Google Analytics, UberSuggest, and Quora are some handy platforms to know what your audience wants. However, comments on your post beat them all. Reading comments is the easiest way to understand your audience’s needs.

2.SEO OPTIMISED LANDING PAGES

With all their sweat and blood, internet marketers wish to convert their leads into customers. Amongst the latest SEO techniques, 2020 is SEO optimized landing pages.

Through a landing page, marketers can strengthen their relationship with audiences. Copyblogger is a good example. It creates a high-quality landing page and then invites traffic via SEO optimization, press release and email marketing. Basecamp and Bills.com are other notable examples.

A good landing page has:

Call to action;
Informative- relevant content;
Long-tail keywords;
Attractive design;
No navigation; and

Links: Note that link building is insurmountable. It can up your rank like nothing else!

You may try Optimizepress to create a landing page.

3. MOBILE-FRIENDLY WEBSITE

Just like cake and knife; summer and lemonade; pizza and cheese, mobile and website go hand in hand.

A mobile-friendly website is a central element of digital marketing. It increases website traffic fast. 60% of daily searches are done via mobile phones. Business Insider speculates that 45% of all U.S e-commerce sales will be completed on mobile by 2020.

Moral of the story: Make your website available on mobile phones.

You may use Responsive Web Design (RWP). It is an approach to create web design in response to a mobile screen or web browser.

The mobile testing tool is another way to make sure that all your website boxes show up on mobile.

4. INFOGRAPHICS

Heard of infographics many times? Hear it once more because infographics are a super cool SEO technique to drive traffic.

65% of people prefer visual information. With infographics, you showcase complex information in an easy- attractive way. You will be amazed to know that infographics amplify website traffic by 193%.

Visual data has a much higher retaining capacity in the human mind as compared to plain text. For a successful infographic:

Jot down your topic and essential info;
Create infographic through visual.ly, Canva and Venngage;
Write a blog that incorporates your infographic;
Publish it

5.OPTIMIZE CONTENT FOR RANK BRAIN

Since it’s all over the news that internet marketers must adapt to changing Google algorithm hence I want to tell you Google’s one of the most important ranking factors: RankBrain.

It is an artificial intelligence system that examines search results. RankBrain first understands the page content followed by keywords that people search for and finally connects it to relevant results.

As per RankBrain, the important points to note are:

Don’t stuff your keywords;
Use your natural tone to write;
Don’t over-optimize for unnecessary keywords that can get you penalized.
Try MarketingLand to optimize your content for the main keywords as well as related synonyms.

MINIMUM WORD LIMIT SHOULD BE 1,890

As per Backlinko, the average first-page results have 1,890 words. To drive massive traffic to your website understand the relation between SEO ranking and content word limit.

Long content usually has more keywords but it’s not everyone’s cup of tea to create such relevant content. Hence the conclusion: Content length doesn’t necessarily up your traffic, a high-quality blog post does.

Whether the content turns out to be lengthy or short, try to cover every part of a topic that matters to the audience.

6. ROUNDUP POST

All right people so ninth SEO technique to drive traffic is a roundup post. In simple words, a roundup post is a write- up on interviews you conduct with few people about the same topic or a list of ‘best’/ ‘top’ of something.

The perks of roundup posts lie in the notion that: it helps you get different viewpoints; learn new things and grow your SEO ranking.

To generate a traffic-driving roundup post follow these steps:

Select a topic and the questions you want to ask;
Pen down a list of experts and contact them;
Note their responses, write a post on it and just publish it

7. VALUABLE CONTENT ON SOCIAL MEDIA

Social media may be filled with a lot of garbage but you as an internet marketer have to create valuable content on social media.

It brings immense traffic and credibility especially if your blog is new. Page authority and domain authority can be used to dig in more about search results. 

Not to forget, every social media platform differs in authority and traffic building. Slideshare, Quora, and blogger lend you a chance to improve your search rankings.

Online marketers may take the help of Slideshare to boost their search traffic.

8. ADVANCED SEO INTERNAL DEEP LINKING

Quite a lengthy heading! Let me make it short- deep linking.

Use deep linking- a practice to link your anchor text to other pages inside your blog for the sake of more traffic. It’s easy to get visitors to your homepage but ranking your internal pages high is difficult. Thus it’s suggested that link your older blog posts to your landing page.

Note: Before linking check how many inbound links go to your website page; and avoid over-optimization of your anchor page.

Furthermore, deep linking also lowers the bounce rate.

LINK JUICE TO LOWER RANKED PAGES

Link juice- one of the latest SEO techniques 2020!

Link juice is the outbound link from a high authority source to your content. As your content receives links from high authority source it automatically raises your reputation and Google gives consideration to your blog.

From pages 2 and 3 you can move to the 1st page by sending link juice to the lower-ranked website thus elevating your content value.

LINK TO HIGH DOMAIN AUTHORITY EXTERNAL SITES

In addition to passing your link juice to lower-ranked websites try getting links from the higher authority domain. Why? Well, the reason is the same: impress Google. This procedure shall elevate your overall trustworthiness in the eyes of Google.

Alltop helps in finding good sites for linking purposes.

9. CATCH BROKEN LINK OPPORTUNITIES ON GOOGLE

In order to generate high authority backlinks to your content grab the broken link opportunities on Wikipedia.

You see, Wikipedia has two kinds of links:

Citation needed
Dead link
If your post is credible enough you can get these valuable links from Wikipedia. You can use WikiGrabber or Google to find these links. Although Wikipedia has no strong followers count nowadays, yet its domain authority and trust level from Google is very high.

10. COMPETITOR’S SEO KEYWORDS

Take any profession there is neck to neck competition everywhere. But real smartness lies in getting the best out of this competition.

In digital marketing, you can be that intelligent by searching your competitors and spying on the keywords they use. Incorporate those keywords to create much better content. Our favorite, Starbucks is the prime example of this game.

Use Spyfu and backlinkwatch.com to ease this process.

11. ADWORDS

Now that is something we are all familiar with but do we use it right?

To get traffic for your website and loot attention from your competitors search keywords ideas in their Google AdWord search Ads.

Google Ad Words are excellent because they are short and already optimized. Hence use such Ad Words to rank high organically via a quality article.

12. MULTIPLE KEYWORDS

Keywords are usually associated with blog posts. However, keywords are an integral part of the SEO page title as well. The SEO page title is the one that appears on Google during a web search.

Now to increase website traffic fast try to incorporate multiple keywords within each page title. Make sure all your posts contain a keyword.

13. GOOGLE SEARCH CONSOLE STATS

Another crucial SEO technique is to increase website traffic software. Google Search Console is one such handy tool.

It is helpful to track potential issues with your site that affect your rankings. Moreover, Google Search Console lets you know what Google indexing spider has observed. Hence, optimize, optimize, optimize… just optimize your content!

14.REGULAR UPDATE

Polish your old content with new information to add life to it. Yes, regularly updating your content is a road that can lead you to large traffic. Leverage the old post which is already getting organic traffic with higher search ranking.

Here are a few hacks for the same:

Craft a sharable headline;
Add customer testimonials/ useful mentions;
Renew old data and images;

15. BONUS

In addition to updating the old post which is performing well, also update the lowest-performing content. If your content topic is good enough then there is no risk in rejuvenating it because the audience constantly seeks information.

Hence refurbish your underperforming articles. Indeed it is a beneficial advanced SEO technique 2020.

To wrap up this long- drawn out article I would say that blogs dominate your sale.

Are you looking for the top SEO services from the best SEO company in Lucknow? Visit confoundingsolutions to get cheap SEO packages from experts.

It is the 5th most trusted source of information. When 84% of people read a blog about before purchasing a product then it’s understood that marketers have to perform well in this field. So grab the above mentioned golden SEO tactics to move up the scale. 

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